Profile

Hi there— I’m Kathleen Whalon. I help brands grow globally by combining curated strategies with culturally relevant content. I collaborate closely with your team to craft and adapt content for new markets or audit your existing digital presence.

Think of me as your go-to manager for leading content-driven projects that build strong connections with international audiences.

You can contact me at here or on Linkedin.

Person standing in front of a world map in an indoor setting, wearing a beige blazer over a white shirt. 
Photo by Raina Virginia

About me

    • Bachelor of Arts in European Studies, University of South Carolina

    • Bachelor of Arts in French, University of South Carolina

    • Certificate in Localization, University of Washington

    • International Product Management, GlobalSaké

    • Localization Program Manager, AllTrails

    • Operations and Localization Quality Assurance Specialist, AllTrails

    • Project Manager- Data Integrity, AllTrails

    • International Flight Attendant, United Airlines

    • Retail Sales, Topo Designs

    • Media Intern, Sprouts Cooking Club

    • Built and led AllTrails' localization strategy, helping it win 2023 iPhone App of the Year

    • Launched 10 new languages on AllTrails, driving strategy, execution, and team collaboration

    • Guest panelist on "Leading as a Team of One," presented by Smartling & Women in Localization

    • Traveled extensively to 30+ countries as an international flight attendant and a solo traveler

    • Lived and worked in the USA, France, New Zealand, and now Germany

Software and

Tool Expertise

    • Jira

    • Confluence

    • Coda

    • Agile Project Management

    • Scrum

    • Vanta

    • Osano

    • Transcend

    • Slack

    • Zoom

    • Google Docs

    • Braze

    • Google Analytics

    • Content Management Systems (CMS)

    • SQL

    • Excel

    • Amplitude

    • Semrush

    • Datadog

  • Localization Tools:

    • Translation Management Systems (TMS)

    • CAT Tools

    • Smartling

    • Lilt

    • MemQ

    • Memsource

    • OmegaT

    • Poedit

    • SDL Passolo

    • SDL Trados

    Development & QA Tools:

    • Github

    • Testflight

    • BrowserStack

    • APIs

    • HTML

    • XML

    • YML

    • JSON

    • Regex

    • ICU

    Design & Creative Tools:

    • Figma

    • Adobe Photoshop

    AI & Automation Tools:

    • AI/LLMs

    • Zendesk

    • Google Play Console

    • App Store Connect

    • Stripe

    • Recurly